November 7, 2018
red, white, and black sign that says " WE OFFER 3 KINDS OF SERVICES GOOD CHEAP FAST BUYOU CAN ONLY PICK TWO"

Pick Two — These Two

  We all know the adage above, and yet we’ve all worked with clients who want the mythical unicorn of all three. I love this website: because it shows you that this unicorn really does not and will never exist. Try and see if you can get all three switches to be on at once. But out of the three pairs of service types, I argue that most folks really do want fast and good work. Yet we all know where the rub is–the cost. Cheap & Fast or Good & Cheap? There are times you may want good and cheap work, primarily when you’re not in a hurry. But how often are business owners willing to wait on work? There may also be times that you want work done cheap and fast. Maybe you just need some prototype or a mock-up of a product. Quality may not be important in this case, but maybe it should be. So back to the cost. Sure, it’s great to get a deal–and who doesn’t love a deal? But you have to decide what’s important to you and whether you’re willing to save the time and effort it would take to skimp on quality. Are You Willing to Invest? It’s an investment to upgrade a website, to start having consistent, well-written blog posts, to create an email campaign. And the people who create this content are typically professionals. They’ve put in the work, the schooling, and the training to get great at their […]
September 4, 2018
A row of hard hats hanging on a red wall outside with a quote by Sophocles

The Meaning and Honor of Work

Happy post-Labor Day — although if you’re an entrepreneur, solopreneur, or small business owner like myself, maybe you didn’t have yesterday off. Either way, most of us are back in the thick of work today, so I hope it’s been an easy transition, whether you were at work or play yesterday. Over the past few days, you may have seen a social media dust-up about someone who tried to shame actor Geoffrey Owens, most known for his role on The Cosby Show. Someone snapped photos of him working at Trader Joe’s in New Jersey, as if to say, wow, look how far he’s fallen. What happened next was remarkable and heartening. I saw so many people on Twitter come to Owens’s defense, like this tweet of a random act of kindness Owens and his wife did for a then college student. Other famous actors opened up about their day jobs, like Mike Colter who was on the TV show The Good Wife, but he had to wait tables to make ends meet. Even the actors’ union, SAG-AFTRA, tweeted support for Owens and many other creatives like him. This morning, Owens spoke out on Good Morning America, and it really warmed my heart (the video is about five minutes and worth your time). I loved that he was wearing his Trader Joe’s name tag. Owens was definitely at first hurt by the attempt to shame him, but when so many people came to his defense, he didn’t have much time to feel ashamed. There’s […]