I'm Deborah Beckwin

As a growing organization, we were challenged with not having a solid social media presence. We had minimal content, limited community visibility and funder accessibility. Deborah was located and referred to our organization via a trusted colleague that partners with our organization. It helped that she was from Chicago, which helped with understanding the layout of the clientele we serve. One thing people should know about working with Deborah is that I did not have to worry about finding, creating, or managing the challenges of social media and having to keep up with the ever-changing social media algorithms. What I appreciate about Deborah and working with her is that she is human, funny, knowledgeable, kind, considerate and that she understands the world of social media.

There are a lot of content strategy folks but not as many freelance UX writers who can also flex with other content, and that is what made Deborah stand out. Working directly with Deborah, her speed and iterative way of working has definitely made it very easy to get to the outcome that we are looking for. Deborah has an ability to take on a wide range of projects from website content strategy to review of language across the user experience of a product. Deborah is able to clearly estimate amount of time and the estimated time is very reasonable and definitely very fast. I've appreciated that Deborah has been proactive in flagging when there is client side confusion or lack of clarity. It has allowed me to made more directive decisions around the direction of the project and deliverables. Deborah is dependable, so I was able to step away from oversight of the project. What exceeded my expectations was Deborah's quality of the work, ability to be iterative, seeking feedback and open to making changes even though she clearly has strong content strategy experience. Clients loving working with her. More organizations and digital products need to pay attention to what they say. UX designers are not always taught the importance of written language in design. Deborah's services will create better products. You need Deborah and she will work magic.

Deborah is tenacious and provides quality results. What made me happiest about working together was her wonderful attitude and pragmatic approach to the work. Deborah's ability to represent the needs of both the speaker and the audience when approaching copy tone and brand guidelines exceeded my expectations. What surprised me the most was Deborah's ability to partner with each person along the way in her work. She met each stakeholder with the proper level of attention and concern for their role without dragging each person along for the full ride. Working with Deborah, I gained a new perspective and appreciation for comprehensive brand and copy strategies.

Deborah worked with us for several months and, in that time, it was easy to see how talented she is. Deborah was able to quickly navigate the extensive content calendar we have, understand our CEO's voice and brand, and get us some quick wins with her targeted messaging. Our business moves fast and Deborah was able to jump right in and handle all the challenges she had in front of her with grace and optimism. In addition to understanding a very niche industry and persona, she's creative, fun, efficient, curious, and super organized (an operator's dream!). With all those qualities and her rock solid work ethic, I highly recommend Deborah.

I recently worked with Deborah on my new website. I contacted her to write some material for me. She was amazing! Her turnaround time was very fast. She walked me through the process offering to hold my hand at any given time to make sure I was comfortable. She was clear with me every step of the way. Her writing is impeccable and she gave me just what I needed based on both my and her own assessment of my site. Working with Deborah was easy and fun! She's fast and has a knack for knowing what you need without you having to explain much. She will definitely be one of my go-to people for work in the future.

Deborah tailored the content strategy to me! During the kickoff call, Deborah listened to my needs, concerns, and difficulties with content strategy. And let me tell you, I came to her a hot mess. I had a blog that I had posts for, but wasn’t posting too. I had an idea of a social media strategy for sharing the blog posts, but wasn’t getting around to implementation. It was like she had walked into a room with paper all over the floor, with me in the middle of it. Deborah helped me sort through my desires and balanced those with what I could feasibly do to create a content calendar for my blog. When I looked at it, I knew she had really listened to me and understood my needs. I felt hopeful again. And a bit less like I was surrounded by a bunch of papers with nowhere to put them. The system that Deborah created for me was streamlined and beautiful. But she didn’t just hand it to me and leave. She stayed with me as I learned to work it, as I scheduled posts, created images, and put it all together. She didn’t give me the tool and shove me out of the nest - she worked with me so that I felt comfortable flying solo. I am so incredibly grateful for Deborah and all of her support. 20/10! Would recommend!